Pete Bell did what he felt he had to do to rebuild his college basketball program. He needed new talent and new talent costs money. Happy, the rich alum, was more than glad to open his wallet. A new house for Butch McRae’s mom and the 6’8” freakish point guard comes to play for Bell. Need a sweet shooting small forward? A new tractor for the farm and Ricky Roe commits. The 7’ 350lb mountain of a center struggling with his grades? Bell’s ex-wife personally tutored him through the SAT’s to ensure his eligibility.
Eventually Bell had enough of his strings being pulled by Happy and the other alumni who wrote the checks. He outed them all at a press conference and walked away to coach high school basketball.
What program am I talking about? When did this happen? It happened back in 1994 at fictitious Western University in the movie “Blue Chips”. Pete Bell was played by Nick Nolte. Real players Penny Hardaway, Matt Nover and Shaquille O’Neal played the characters I referred to earlier.
Art can in fact imitate life. Sometimes the story is so outrageous that you can’t make it up. University of Connecticut AD Jeff Hathaway found himself this week in the middle of a Blue Chips controversy. Robert Burton has donated $7 million to the UConn football program over the last few years. The last donation of $3 million got the football complex named after Burton. Do these donations come without strings? Apparently not.
Burton expected “to be kept in the loop” regarding the hiring of the football coach who would replace Randy Edsall at UConn. When Hathaway hired former SU coach, Paul Pasqualoni, Burton was furious. He wasn’t consulted or informed and is none too enamored with the resume of Pasqualoni. Burton’s reponse? An angry public letter to Hathaway saying he isn’t qualified to run a top athletic program and should be fired. Burton also demanded his last donation, $3 million, returned.
Should Burton expect input into the program because of his donations? At first glance it’s easy to say he is a jerk. That’s because once again we are viewing sports as this romanticized sandlot activity that we love. I hate to continue to ruin that fantasy but it’s time to be grown up about this. This is big business. Huge business. Multi-billion dollar business. In business these things happen. Advertisers call the shots. Don Imus didn’t get fired for his comments about the Rutgers women’s basketball team. Imus got fired because advertisers threatened to pull out because of his comments. Boosters call the shots a lot in college sports.
It’s why Terry Bowdon got fired as the Auburn football coach. He had an undefeated season, but was never an Auburn guy and the boosters got him fired. If T. Boone Pickens wants certain things at Oklahoma State or Phil Knight at Oregon, I think they will get them. How can schools take these millions and not play ball with the people donating? It becomes a matter of how far does it go.
It’s time to call this what it is. Professional. These are corporations who are responding to their funding sources. If your business accepts investments from groups, you have to answer to these groups. This is no different. Do I think Burton should have a say in the hiring of the football coach? Of course not. But it’s not as easy an issue as we think. How do other schools respond to Texas cashing checks for $15 million/year for 20 years from their ESPN deal? By getting in bed even more with rich boosters.
I don’t like this, but I also don’t know how to change it.